Booze Pops was the brain child of Woodrow (Woody to his friends, and since you're reading this that means you too) Norris, a former US Army mechanic after a tour of duty in Iraq.  He was at a friend's birthday party where he was offered a popsicle infused with alcohol.  Woody immediately wondered if anything like this was available on one of America's favorite past times--an ice cream truck.  After researching the market, Woody learned that no ice cream men were cool enough to pass out alcohol infused popsicles and so Woody bought an ice cream truck.  His first trip through a neighborhood Woody wasn't sure if his idea would be a hit, but when he returned for a second trip he had everyone from Little League coaches to housewives lined up on street corners waiting on him, and Booze Pops has been bringing communities together ever since.